CHEERING FOR THE UNDERDOG: HOW LEGENDARY SERVICE WON THE DAY FOR A SMALL BANK

As you’ve probably noticed, one of the recurring themes in my writing is customer service. It often seems like, as the current business environment grows more competitive, there is a decreasing emphasis on service and client satisfaction. In the current digital era, where communication and transaction behavior often no longer require any face-to-face interaction, many businesses…

Information Technology and Corporate Social Responsibility: The Possibilities Are Endless!

The familiar expression, “We are a victim of our own success” is all-too-often used in a clichéd manner, but in my company’s case, it bears truth. In September 2016, ImpTrax lost a major client. The reason: our work was transformative, and helped lead to the client’s acquisition. The situation also created an opportunity: The chance…